Ana Kristiansson

DESIGN AGENCY


Brand Building
Strategy
Innovation
Sustainability
Technical Apparel Design & Product Development

WHAT WE DO


We specialise in categories as technical outdoor, training, sportswear, ski and urban outdoor.

We help brands, big & small, with everything from brand building, strategy & sustainability implementation, to design, product development, sourcing & manufacturing.

We tailor projects to suit your needs.

SKILL SET


Brand and concept building.
Brand & product sustainability implementation.
Trend and color analysis & forecasting.
Logo & branding development.
Technical apparel design, tech pack & development.
Material & trim sourcing development.
Garment fitting & construction engineering.
Sample construction review.
On site products development.
Product merchandising & direction.
Travel with customer for factory work.
Brand/concept/product presentation & sell in.

We like to observe, listen, and question everything in order to broaden our insights for taking brands, concepts and product designs to the next level. We always see things as challenges instead of problems.


Ana Kristiansson

The design agency is lead by Ana Kristiansson. Ana has worked for Peak Performance, Salomon, Orage, Helly Hansen, Haglöfs, Lundhags, and many more. Here is the rest of her story, made short:

Born 1979 in Romania. Moved to Sweden at the age of 11. Moved from home, to Stockholm at 18. Went to Paris to study fashion at Parsons School of Design and luckily met the love of her life. Continued to study fashion at Parsons in New York. Moved back to Stockholm. Wanted to be close to the mountains and moved to the Alps, Annecy, France. Wanted to start a family, moved to Gothenburg, Sweden. Wanted a change and moved to an island outside of Stockholm with her family. Worked for some very interesting companies and started a couple of her own brands along the way.

Ana is a curious, enthusiastic and positive doer, an avid outdoor lover, that makes things that help people (one way or another).

Ana has done a great job during her time as a design consultant at Lundhags. She was part of the strategic design work as well as designer for all clothing during a 2,5 year period. Her passion for developing apparel and her overall engagement has taken Lundhags Clothing range a huge step forward. She also delivers a lot of energy in her day-to-day work that has a positive spill-over-effect to the entire team.

I highly recommend Ana to both strategic and hands-on clothing design assignments.

– Henrik Ottosson, CEO – Lundhags

THINGS WE BELIEVE IN


We believe in authenticity. We believe in quality, craftsmanship, durability and timelessness. We believe in always tying to learn something new. We believe in simplicity. We believe in failing, If we haven’t failed along the way, we haven’t pushed ourselves enough. We believe in form follows function. We believe in honesty. We believe the environment needs more friends. We believe everything can and should be questioned. We believe a meal tastes better when it’s cooked and eaten in the outdoors and we believe hugs make the world a better place.

KEYNOTE SPEAKER


Ana is an energetic, inspiring and engaging speaker. With her background as a national athlete, her international education and over 15 year expertise in the technical apparel design field, Ana brings together her experiences into talks about creativity & design, brand building, sustainability, work life balance, entrepreneurship and motivation.

CLIENTS


A selection of clients we have worked with

PORTFOLIO


Take a look at our portfolio below.

CONTACT


We’d love to hear from you!

Call us!

+46 (0)70 7941179

Send us an email!

hello@anakristiansson.com

Address

Design Studio

Tyra Lundgrens väg 23

134 40 Gustavsberg

 

Delivery Address

Sillgrisslevägen 9

134 62 Ingarö, Sweden

Want To Start A Sportswear Brand?

 

LATEST BLOG POSTS


HOW TO CREATE YOUR BRAND IDENTITY

10 questions to ask yourself before starting your sportswear brand. Branding is the process of building a product image based on associations, feelings, lifestyle, and identity that is projected by a...

Starting a Sportswear Brand?

Are you starting up a sportswear brand. Go over to Sportswear Inc. and see if you can find the information you are looking for. Sportswear Inc. is all about helping you start up and run your sportswea...

GET A QUOTE


Your Name (required)

Your Email (required)

Your Website

Your Phone Number

What do you need help with? (required)